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Azure Notification Hub

Azure Notification Hub provide an easy-to-use and scaled-out push engine that enables you to send notifications to any platform (iOS, Android, Windows, etc.) from any back-end (cloud or on-premises). Notification Hubs works great for both enterprise and consumer scenarios.

Use cases​

Here are a few example scenarios:

  • Send breaking news notifications to millions with low latency.
  • Send location-based coupons to interested user segments.
  • Send event-related notifications to users or groups for media/sports/finance/gaming applications.
  • Push promotional contents to applications to engage and market to customers.
  • Notify users of enterprise events such as new messages and work items.
  • Send codes for multi-factor authentication.

Reference of usage in our organization​

The Azure Notification Hub service is used within the IO infrastructure for registering user devices and sending push notifications.

io-functions-pushnotifications is an example of an application that makes use of Azure Notification Hub to send millions of push notifications to the devices of App IO's users: